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This Note's For You: Campaign Advertising Effects and Affordances
Sat, September 12, 8:00 to 9:30am MDT (8:00 to 9:30am MDT), TBASession Submission Type: Created Panel
Session Description
These papers examine various issues and strategies in campaign advertising
Sub Unit
Individual Presentations
All in the Family: The Use of Candidate’s Children in Campaign Advertisements - Lisa A. Bryant, California State University, Fresno; Wes Wise, California State University, Fresno
Attack Messages and the Moderating Role of Individual Differences - Alessandro Nai, University of Amsterdam; Juergen Maier, University of Koblenz-Landau
Does Government Advertising Change Citizens’ Attitudes? - Bruno Hoepers, University of Pittsburgh
Honor Culture and U.S. Political Campaign Advertising - Lizzie Martin, University of Pennsylvania; Yphtach Lelkes, University of Pennsylvania
