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Survey researchers regularly exploit exogenous variations during long-time surveys to identify causal effects. Conducting surveys on the Sabbath can inadvertently introduce such variation into survey studies. Using European Social survey data from Israel, this study argues that researchers cannot predict ex ante the effect that a Sabbath survey will have on results and it demonstrates that these effects can apply unequally to religious and secular populations. It thus urges researchers to be cognizant of ambient religious primes when conducting survey studies.