Community Baby Showers and the Social Production of Prenatal Preparedness

• In Event: Medical Sociology Section Roundtables
  In Refereed Roundtable (90 minute): Table 24. Health Knowledge, Behaviors, and Practices

Abstract

Background: Community-based approaches are increasingly recognized as effective strategies for improving maternal and infant health outcomes, particularly when they address access to education, resources, and social support. This study examines Community Baby Showers implemented as resource fairs and health education interventions for expectant parents, with a focus on promoting breastfeeding, car seat safety, and safe sleep practices.

Methods: Community Baby Showers were designed as interactive, culturally responsive events that combined health education, hands-on demonstrations, and linkage to local resources. Educational components included breastfeeding education, car seat safety instruction, and safe sleep education delivered by trained facilitators and community partners. Data collection included pre- and post-event surveys assessing knowledge and self-reported preparedness for infant care. The intervention is funded by a grant from the Centers for Medicare and Medicaid Services (CMS) and is currently ongoing.

Results: To date, three Community Baby Showers have been hosted, reaching a total of 75 expectant parents. Preliminary findings suggest an increase in knowledge related to car seat safety following participation in the intervention. Additionally, participants report feeling more prepared to care for their newborns after attending the baby showers.

Discussion: Early findings suggest that Community Baby Showers, when structured as health education resource fairs, are a promising intervention for improving parental knowledge and perceived readiness during pregnancy. By integrating education with community engagement and resource distribution, this model may help address gaps in traditional prenatal education. Two additional Community Baby Showers are planned for 2026, which will allow for further evaluation of outcomes related to knowledge retention, confidence, and infant safety practices.

Authors

• Shameika Niasia Williams, SUNY Old Westbury

• Bejewel Muckle, SUNY College at Old Westbury

• Leticia Rios, NYU Winthrop Hospital

• Christian Vanegas, SUNY Old Westbury

• Geanelle Sam, SUNY Downstate

• Sarah Smith, SUNY Old Westbury