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How organizational culture affects project performance: US-Thailand comparison

Sun, November 19, 10:00 to 11:30am, Atlanta Marriott Marquis, Floor: Marquis Level, M103


This study provides actionable insights for project managers working with culturally diverse teams, empowering them to implement suitable success factors and enhance targeted performance. Additionally, the research methodology and approach proposed in this study can be applied to explore project management practices in different countries and settings, further advancing our understanding of the role of culture in project performance.