When and How Will We Bounce Back? An Examination of Antecedents to Community Resilience and Trust in Times of Crisis

• In Event: Activist Interventions: Community Resilience and Resistance

Abstract

Through an online survey of residence in communities affected by Hurricane Matthew, this study examines antecedents that leads to community resilience and trust in crisis. Publics’ social media engagement in crisis, their crisis emotions, crisis efficacy and community identification as factors contributing to community resilience. Publics’ social media engagement was defined as communication activities such as information seeking, social support seeking and giving behaviors on social media during and in the aftermath of crisis. The results of this study will provide implications for government and organizational communicators can utilize social media communication to foster both community resilience and trust.

Authors

• Xiaochen Zhang, Kansas State U

• Ronen Shay, St. John Fisher College