Session Submission Summary

Preconference: Invention & Intervention: Blending Research With Practice to Develop Effective Media for Youth

Thu, May 25, 9:00 to 15:30, Hilton San Diego Bayfront, Floor: 3, Aqua 300AB

Session Submission Type: Panel

Abstract

Today’s youth are among the fastest adopters of new technology – eager to use, learn from, and experience the vast potential that interactive media offers (including transmedia forms such as television programs, videogames, and apps).Yet while youth are quickly embracing new technology as a part of their media environment, the bridge between academic scholarship and media development has not been as quick to catch up. Indeed, researchers often find themselves asking how they can be most influential in the design of children’s media while media producers similarly find themselves wondering what the latest research shows, how they can use this information, and how they can improve their own approach to in-house research. This preconference is designed to address these gaps.

Sub Unit

Chair