#PolicyNarratives: An NPF Examination of Narrative Strategies, Twitter, and Engagement

• In Event: Policy Naratives and Naratives' Policy

Brief Overview

Do narrative strategies impact audience reach and engagement? Using the NPF, this study finds that the employment of particular strategies positively impacts the level of engagement from Twitter users.

Authors

• Candace Cartwright Young, Truman State University

• Ariell R Bertrand, Truman State University