Who Cares? Examining the Role of Issue Salience in Elite Cues’ Power Over Partisan Persuasion

• In Event: Standing ePanel: Issues in American Politics

Brief Overview

I examine how issue salience drives partisan-motivated reasoning in original survey experiments. Partisanship moderates high-salience issue positions and voters positively update preferences using both in- and out-party cues on low-salience issues.

Author

• Zachary Lorico Hertz, University of Chicago