Comparing the Perception of Success, Attributions, and Motivations

• In Event: Top Papers in Association For Chinese Communication Studies

Abstract

This study examines cultural differences about success perceptions. We hypothesized that people with collectivist values and interdependent self-construals would perceive success as a personal achievement, making internal attributions and motivations; those with individualist values and independent self-construals would perceive success through group perspectives, making external attributions and motivations. Results supported the link from individualism-collectivism to attribution and motivation, and the link from culture to attribution. Success, however, was considered a personal achievement across cultures.

Authors

• Qi Wang, Villanova University

• Kimberly Feeny, Villanova University